About Us

The Story of Buji Aura: A Journey of Self-Love & Transformation

Buji Aura was born from a vision—to redefine beauty, self-care, and identity. Founded by Laura Lora, an immigrant from Ghana who navigated self-worth and belonging, the brand is a testament to resilience, healing, and intentional self-care.

Rooted in African and Caribbean beauty rituals, Buji Aura blends rich traditions with modern innovation. Our products are more than skincare—they’re a celebration of culture, individuality, and self-love, designed to nourish both skin and spirit.

Our Mission

To transform self-care into a service of self-love, crafting high-quality, ethically sourced products that inspire people to glow from within while embracing their unique essence.

Our Vision

To build a global movement that honors African and Caribbean traditions, promoting holistic wellness, empowerment, and cultural celebration.

Why Support Buji Aura?

✨ Representation: We uplift underrepresented beauty and empower self-expression.
✨ Quality: Premium, ethically sourced ingredients rooted in cultural routine.
✨ Culture: Timeless elegance, reimagined for today’s world.
✨ Community: A space for healing, connection, and inclusivity.
✨ Impact: Supporting self-care, mental health, and wellness education.

Join us in a movement of self-love, transformation, and empowerment. With Buji Aura, you’re not just using skincare—you’re embracing your essence.