Founded by Ghanaian-American artist Laura Lora, Buji Aura was created through a personal journey of healing, rebuilding, and returning to self.
After navigating life across the United States, Jamaica, Barbados, and Ghana, Laura underwent emergency surgeries that forced her to slow down and reconnect with her body in a more intentional way.
During recovery, she began using oils to care for her skin, returning to the natural, nourishing practices she grew up with, rooted in West African tradition.
That shift became the foundation of Buji Aura.
Body care as self-talk is the quiet conversation you have with your body through touch, presence, and consistency.
For many women, self-care becomes rushed, inconsistent, or overlooked. Something you do quickly instead of something that actually supports how you feel.
Buji Aura exists to change that.
Through body care and immersive experiences, from oils and butters to sound, ritual, and intentional space, we turn everyday routines into moments of softness, grounding, and reconnection.
Rooted in baobab, Africa’s Tree of Life, each formula is designed to nourish, protect, and celebrate melanin-rich skin as luxury.
For women who are building, healing, and becoming, and want to feel good while doing it.
Body care as self-talk.
A return to softness, ritual, and self.